As a trusted brand supporting active families for 100 years, ACE are celebrating this milestone by empowering families to get outdoors and create memories together. ACE believe that a life well lived alongside loved ones means being actively involved in today’s experiences.
100 YEARS OF HISTORY
The name ACE™ which stood for All Cotton Elastic—was chosen in 1918 after a nationwide contest was held that offered physicians a chance to win $200 for coming up with the best name for the new bandage. ACE products are designed for support and comfort. They are available at major retailers nationwide.
1918
Oscar O. R. Schwidetzky is credited with the first development of the American-made ACE™ Bandage in 1918.
1940
The unique tin can packaging was introduced.
1976 – 1980
In 1976, the line of elastic bandages expanded to include hosiery and braces keeping pace with the latest technology and needs of a growing market. In 1980, ACE™ Brand woven bandages were introduced.
2005
The launch of ACE™ Brand Antimicrobial Braces.
2007
Updated look for ACE™ Brand.
2009
New and improved Neoprene Braces were created. 3M acquires ACE™ Brand.
2012
Updated packaging that celebrates the brand’s heritage but adds a contemporary look and feel.
2014
After listening to ACE customers ACE launched new twist on an old product, the Elastic Bandage with ACE™ Brand Clip.
2018
For the last 100 years, families have grown up with an ACE™ Brand bandage. It is a staple of people’s lives that they are exposed to early on and can be used for a variety of purposes throughout life. This year ACE have created a commemorative tin can reflecting back on the beginnings of the ACE™ Bandage and some of the first packaging designs.